BUSI 1301 Business Principles

This course provides a survey of economic systems, forms of business ownership, and considerations for running a business. Students will learn various aspects of business, management, and leadership functions; organizational considerations; and decision-making processes. Financial topics are introduced, including accounting, money and banking, and securities markets. Also included are discussions of business challenges in the legal and regulatory environment, business ethics, social responsibility, and international business. Emphasized is the dynamic role of business in everyday life.

Semester Hours 3 (3 lec)

MUSB 1305 Survey of Music Business

Introduces overview of the music industry including songwriting, live performance, the record industry, music merchandising, contracts and licenses, and career opportunities.

Semester Hours 3 (3 lec)

MUSI 1310 American Music

General survey of various styles of music in America. Topics may include jazz, ragtime, folk, rock, and contemporary art music.

Satisfies general humanities elective requirements.

Semester Hours 3 (3 lec)

MUSI 1301 Fundamentals of Music I

Introduction to the basic elements of music theory for non-music majors: scales, intervals, keys, triads, elementary ear training, keyboard harmony, notation, meter, and rhythm.

(Does not apply to a music major degree.) Semester Hours 3 (3 lec)

MUSB 1341 Concert Promotion & Venue Management

Introduces the basics of concert promotion and venue management, including considerations in purchasing a club, concert promotion and advertising, talent buying, city codes, insurance, Texas Alcoholic Beverage Commission Regulation, Performance Rights Organizations licenses, personnel management, and concert production and administration.

Semester Hours 3 (3 lec)

BMGT 1327 Principles of Management

Examines concepts, terminology, principles, theories, and issues in the field of management.

Semester Hours 3 (3 lec)

MRKG 1311 Principles of Marketing

Introduction to the marketing mix functions and process. Includes identification of consumer and organizational needs and explanation of environmental issues.

Semester Hours 3 (3 lec)

MUSB 2586 Internship - Music Business Management & Merchandising

A work-based learning experience that enables the student to apply specialized occupational theory, skills, and concepts.

A learning plan is developed by the college and the employer.

Prerequisites: MUSB 1305 with a grade of C or better and approved internship site. Semester Hours 5 (1 lec/20 lab)

MUSB 2345 Live Music and Talent Management

An examination of the role, scope, and activities of the talent manager, including establishing the artist/manager relationship, planning the artist's career, and developing goals, strategies, and tactics with an overall view of the live music business.

Prerequisite: CMUS 2323 or MUSB 1305 with a grade of C or better. Semester Hours 3 (3 lec)